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Content Community!Blended Marketing: the fusion strategy Iran WhatsApp Number Data between online and offline marketing In an increasingly interconnected society, communication between companies and consumers has changed drastically, which is why it is time to add Blended Marketing to your marketing strategy. Editor Rock Content Feb , | min read blended marketing Today companies have the need to establish communication channels inside and outside the network; this balanced integration of these channels is known as Blended Marketing. In the following lines we will present this concept, its operation, advantages and resources that can guide you to put it into practice.





Keep reading and find out! What is Blended Marketing? When a company manages to merge and take advantage of online marketing tools with those of the offline sphere in a comprehensive strategic campaign, it exercises Blended Marketing. In other words, this strategy includes all marketing acts that combine the techniques of digital marketing with those of offline marketing in a complementary way. Its purpose is to give a unique message through the development of a communication transmission channel. Both areas function as support for the other and their task is to create an omnichannel marketing strategy . If your intention is to put this topic into practice, it is important to understand the concept of marketing, so we recommend that you click here . How does this strategy work? The modern audience demands diverse communication channels. Consumers have a presence in digital media and, in turn, in